Thanks in part to our media partners – 97Rock, News 4 Buffalo and The Buffalo News - we reached new audiences and nearly tripled our donor base. We shared stories of courage and hope with our longtime and new friends and remembered the wish that ignited it all – a young boy named Micah, who was diagnosed with a brain tumor. His wish, so simple to some, meant the absolute world to him: attend a Buffalo Bills game and have a tailgate party.
For a quarter century after Micah’s wish-come-true, we have continued to transform lives, one wish at a time.
Big thanks to our segment sponsors - Russell Salvatore, Delta Sonic, National Grid, Tito’s Handmade Vodka and Xtreme Discount Mattress - and our friends at Duff’s Eastern Hills for hosting the celebrity happy hour, as well as the many fire companies who held Fill-A-Boot fundraisers.
We also thank Vaspian for their technology support, 26Shirts for their Wishes Rock t-shirt incentives, Northwest Savings Bank and Eastern Hills Mall for the use of their space, and all of our devoted volunteers and board members for stepping up throughout the entire 28-hour event.
All of this committed work, coupled with the Western New York-wide support of the event, contributed to a year we are truly proud of. Fundraising efforts continue throughout the entire year, as we can only grant as many wishes as we can fund. All dollars raised support children and families fighting critical illnesses right here in Western New York.